Communities accelerate your growth
Boost Retention
Ongoing engagement in your community creates valuable, loyal members or customers. With a community, create a space for your users to interact – and generate business intelligence that leads to programs and products they actually want. According to the Community Roundtable, 61% of organizations with community initiatives were able to increase customer retention.
Increase Loyalty and Satisfaction
Communities bring your people together, building relationships that stick – both with you and between them. After creating their new community, the Educational Theatre Association increased their organic search ranking by 900%.
Maximize Revenue
Unlock the knowledge of the group, generating rich data that accelerates your growth, leading to programs and products your users want. PPAI said, “Now we can target our messages to different groups. We see what our members are talking about in real-time and can develop products and services that help them.”
Create Advocates
Bring your existing advocates into daily contact with your users so they can regularly champion you, getting more users involved, up to speed, and organically exposed to your offerings.
Grow at Scale
With answers to almost every question they have, a community makes onboarding and enabling product adoption easy. When customers can get valuable answers with self-service, that’s a huge win for them and for you.
See how other organizations have used communities to
build, retain, and grow
build, retain, and grow
ASAE’s Revenue-Generating Community is Their Member Town Hall
The American Society for Association Executives’ community is a top member benefit – and its benefits extend beyond just a place for members to interact.
- 5x member-generated revenue from users with just one community activity/month
Dynamic Communities Grows Revenue and SEO Presence
Dynamic Communities has seen 33% year-over-year attendance growth at its annual user group conference. Plus, open discussions have boosted organic site visits: 1,139% across all the user groups, without investment in SEO.
EdTA’s Community Creates a Better Member Experience
The Educational Theatre Association’s community is open to its members and anyone who wants to join or visit. Doing this has not only created a buzzing, invaluable environment for educators, but boosted their organic search...
MTI Harnessed Online Community to Digitally Transform
Before the Metal Treating Institute adopted an online community, it was short on staff, it didn’t have an AMS, and its revenue was decreasing. But they turned the corner.
- 50% decrease in transactional requests
- 2.6K% revenue growth in 13 years
- 97% member retention rate
Jama Software Reduced Their Support Tickets by 28%
Jama Software created a public online community for its customers and prospects to network and learn from each other – now called “the best resource for all things Jama.”
- 28% decrease in support ticket volume
- 73% of staff solve inquiries with help from community
- 700+ discussion posts and 14,000+ sessions per quarter
“Our community puts us where our customers are, and allows us to help them the way they want to be helped.”
Learn more in these Community Resources
Online Community 101
eBook
Discover the basics and benefits of an online community for your organization.
Read NOWHow to Get More Engagement in Your Online Community
eBook
These strategies and tips will help help you engage your users and keep them coming back.
The State of Community Management Report 2020
Report
Discover industry research on communities and their impact in 2020.
Read NOW
“We need to recreate association online. So that’s really at the center of everything we’re doing.”